Shark Tank Dogue, a healthy dog food brand founded by Rahmi Massarwah and Alejandra Vasquez, telecasted Shark Tank USA in 2024 on Season 15. The founders were seeking $100,000 for 20% equity. Unfortunately, they couldn’t secure a deal with the Sharks. In this article, we will explore Dogue’s net worth in 2024, its Shark Tank pitch summary, and more.

Dogue Net Worth

As of May 2024, Dogue’s net worth is $1 million, and its annual revenue was $240K in 2023. 

Net worth$1 million *estimated
Annual Sales Revenue$240K
ProfitsNot Available
Lifetime sales$500K
Employees2-10 employees

Dogue Net Worth Timeline

Net Worth 2024$1 million 
Net Worth 2023$500K
Net Worth 2022$450K

Shark Tank Dogue Update from Season 15

Rahmi and Alejandra, a talented husband-and-wife, started a Dogue restaurant. The couple came into the tank seeking a $100,000 investment in exchange for a 20% stake in their company. The couple introduced their business, Dogue, and displayed their unique treats there.  

They use uncommon ingredients like elk and cuttlefish in their dog food. Rahmi’s high-level culinary degree and experience created this unique dog food. Their specialty is making tasty and healthy protein-rich food for dogs. Also, they use unique ingredients like fermented goat milk, organic berries, and beetroot cream to create their cakes and pastries. The sharks were surprised by the ingredients they used. 

They even use wild antelope in their recipes for a special touch. To impress the sharks, they brought their dog, Achilles, to show how much pets enjoy its products.

The Sharks praised the product and admired the cute pet. They were given a sample to taste, and John bravely tried it but found it wasn’t good for humans. The Sharks then asked about their store. Rahmi said they have a 1600-square-meter brick-and-mortar store in San Francisco.

They had run the business for a year, making about $20,000 in monthly sales. However, the Sharks did not find these numbers impressive and hesitated to invest in a company with such low sales. Also, most of their income comes from selling pre-packaged raw dog food.

Kevin was surprised and asked how they planned to sell their product nationwide. Rahmi replied that they would do it with the Sharks’ help. Kevin then asked about the cost and sale prices.

The founder explained that making a packaged dog meal costs about $2, which they sell for around $8. Also, making a pastry costs about $0.85, and they sell it for $15.

Lori Greiner believed the business was good for the couple but didn’t see it growing much bigger. She worried about the shipping costs, so she did not want to invest.

Mark Cuban shared Lori’s concerns, especially about the business’s ability to grow larger. As a result, he decided not to invest and went out.

Kevin O’Leary liked the idea and believed that once people see it on Shark Tank, they’ll find a way to ship it. However, he was unsure how they would achieve that, so he decided not to invest and went out.

Daymond John thought getting their products into stores and shipping them to customers would be hard. He advised the couple to focus on selling directly to customers in their area but decided not to invest and went out.

Finally, Robert Herjavec remained and didn’t believe the couple had a clear plan for moving forward. Because of these issues, none of the Sharks wanted to make a deal, so the company didn’t secure an investment.

Company NameDogue Dog Food
FoundersRahmi Massarwah and Alejandra Vasquez
BusinessA healthy dog food brand
EpisodeSeason 15, Episode 15
Asked Deal$100,000 for 20% equity
Final DealNo deal
SharksNo Sharks
Business StatusIn Business
Company WebsiteVisit Website
HeadquarterSan Francisco California, USA

What Happened to Dogue after Shark Tank?

As of May 2024, the Dogue is still in business. Since the episode aired, the Dogue company has been feeling the Shark Tank effect. Many curious fans are visiting their website.

Many of their online products are either low in stock or sold out. This could be a sign that people are enjoying the products! To get their products, you can visit San Francisco’s Mission District and Dolores Heights branches. They’re open Tuesday through Friday, 1:30 PM to 6:00 PM, and Sunday, 11:00 AM to 5:00 PM. They’re closed on Saturday and Monday.

Dogue isn’t the only upscale restaurant in San Francisco’s Mission District. There are others nearby offering pricey pasta dinners and seasonal tasting menus for humans. They have an average rating of 4.7 stars from 37 Yelp reviews.

Menu items range from $2.5 to $95. On their website, you’ll find an online store with ready-to-serve food and other items priced between $4.95 and $139.99. However, the restaurant faces challenges in the long run because of a weak economy and tough competition.

Dogue Founders

Dogue Founders Rahmi Massarwah and Alejandra Vasquez

Massarweh and his wife Alejandra are the founders of Dogue, which started in 2015. They got the idea when they adopted two English Mastiffs named Grizzly. They noticed Grizzly didn’t enjoy eating the same food repeatedly, so Rahmi, a chef, started making various meals for them.

Rahmi, also a co-owner, trained in Classical French Cuisine in San Francisco twenty years ago and has been refining his skills ever since. Describing professionals as artists, culinary experts, and seasonal masters, Rahmi Massarweh is a Le Cordon Bleu-trained chef with extensive experience in the culinary industry. He grew up in a family restaurant, and his father worked at Il Fornaio Italian restaurant in San Francisco.

For now, Rahmi creates all the pastries himself until Dogue hires more staff and a chef. His wife Alejandra’s professional career is currently unknown. Rahmi Massarwah and Alejandra Vasquez’s net worth are unknown as of May 2024.

Dogue Achievements and Awards

YearAchievements and Awards
2024The company was featured on Shark Tank Season 15

The company has a good reputation on Yelp, with an average rating of 4.7 stars

Conclusion

Shark Tank is a TV show showcasing different business ideas, helping them succeed. Dogue was one of the ventures featured on the show. Despite the loss of deal, the company showed  that success is possible with the right idea and execution. Now, we eagerly await to see how their success story unfolds in the future.

Before you leave, check out the other company updates in Season 15, Episode 15. 

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Malan White

Malan White is an article writer with many years of experience in the field. He is one of the best writers on our site. Malan has gained much knowledge about business news and is also a top fan of the Shark Tank TV show. He enjoys watching it in his free time.

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