Kaans Design Net Worth & Their Shark Tank Season 16 Update

Kaans Design, a clothing brand founded by Ashley and Kenny Green, aired on the 16th season of Shark Tank USA in 2024. The founders were seeking $75,000 for 15% equity for their business. However, they secured a deal with Todd Graves, which was $75,000 as a loan for 10% equity, valuing the company at $750K. In this article, we will explore Kaans Design’s net worth in 2025, details of the Shark Tank pitch, and more.

Kaans Design Net Worth 2025 & Financial Overview

After the show aired, the company experienced significant sales, with an estimated growth rate of 10% per year. Based on the company’s growth rate and valuation after the Shark Tank show, Kaans Design’s net worth is estimated at $3 million in 2025.

Kaans Design Shark Tank Pitch

Kenny and Ashley Green started Kaans Design to help families keep their special memories alive. Their brand sells matching T-shirts with fun and relatable messages for the whole family. Customers can also request custom designs if they want something unique. 

Kaans Design offers more than just T-shirts. They also sell sweatshirts, sweatpants, pajamas, stockings, backpacks, tote bags, hats, and other accessories.

They took Kaans Design to Shark Tank, hoping to grow their business. There, they asked for $75,000 in exchange for 15% equity in their company. They aimed to expand the company’s product line and reach more customers. They make adult shirts for $5.12 and sell them for $26, while kids’ shirts cost $4.24 to produce and sell for $21. 

Kenny and Ashley started Kaans Design in 2014 with a $200 loan from Ashley’s father. Since launching, they have already made $3.2 million in sales. In 2023, the company made $44,000 in profit. For 2024, they expect sales to reach $280,000 to $300,000.

Also, their business runs with an 80% profit margin and a customer acquisition cost (CAC) of $9.37. About 30% of customers return to buy again, showing strong customer loyalty.

During busy times like Father’s Day and the holidays, they make five times what they spend on ads. Over the year, their average return on ad spend (ROAS) is three times the investment. They spend about 5% of revenue on ads, but cash flow remains challenging.

Talking about Shark’s response in the tank, the Sharks asked the Green family many questions about their business. Kevin O’Leary backed out first, saying the business margins are too small for retail. Lori Greiner followed him, admitting she doesn’t know much about fashion.

Daymond John believed Ashley and Kenny could succeed on their own. He encouraged them to keep going but decided they didn’t need his help, so he stepped away. Then, guest shark Todd Graves offered $75,000 as a loan for 10% equity. He also promised to help with branding and invited Daymond to mentor the couple.

At the moment, Daymond agreed to advise them but didn’t invest. Mark Cuban then supported Todd and Daymond’s deal. He encouraged Ashley and Kenny to accept before stepping out of the negotiations. Finally, after thinking it over, Ashley and Kenny accepted Todd’s offer.

Summary of the Sharks’ Deal

What Happened to Kaans Design after Shark Tank?

As of April 2025, Kaans Design is still in business. After appearing on Shark Tank, KaAn’s Designs saw a surge in website traffic and higher sales. To connect with customers, they started featuring real families in their marketing. They encouraged people to share photos and tag the brand on social media, building a strong sense of community.

The company also planned to expand into physical retail stores across the country. Currently, their products, available in various sizes for kids and adults, can be purchased on their official website, Amazon, and Etsy.

Their original T-shirt designs, The Original (for parents), The Remix (for the oldest child), The Encore (for younger siblings), and The Mic Drop (for babies), grew into new collections. These include Shorty, Shorter Shorty, Shortest Shorty, Dope Mom, Dope Dad, and Dope Babe sets. They also introduced baby-sized tees called Newbae for newborns.

Kaans Design Founders

Ashley and Kenny Green started KaAn’s Designs in 2014 to help families cherish special memories through clothing. After losing her mother, Ashley realized capturing moments with loved ones was important. As a high school English teacher and a mother, she wanted to spend more time with her two sons.

While on maternity leave, she looked for a way to document precious moments with her children. With that idea, she spent time on Instagram. There, Ashley saw many message tees. Then, she wanted a design that truly represented her family. However, she couldn’t find anything that felt personal or meaningful.

Determined to create something special, finally, she designed a T-shirt with relatable words for her four-year-old son, Aiden. She then shared with her husband, Kenny, who helped bring it to life. 

With a $200 loan from her father, Kaans Design was born. The name came from their family, Kenny, Ashley, Aiden, and Noah. Initially, they started their business in their garage, printing unique T-shirts with meaningful messages and then selling them on Instagram.

By May 2019, their family grew when they welcomed their daughter, Kensley. At the same time, Kaans Design expanded. Thereafter, they moved from a home office to a home warehouse and hired a small team to help with shipping and order fulfillment.

Before starting Kaans Design, Ashley had a different career. She earned a Bachelor of Science in Education (B.S.Ed.) in Secondary Education from Indiana University Bloomington and an MEd in Educational Leadership from Indiana University Fort Wayne. She then worked as a high school English teacher.

Kenny earned his Bachelor’s degree from Indiana University Bloomington in 2008 and later completed an MBA at Indiana Wesleyan University. He worked as a Digital Marketing Associate at Annie’s from January 2023 to July 2024. While managing Kaans Design, he also created freelance content. At the company, he serves as the Marketing Coordinator. 

Conclusion

Shark Tank is a TV show that showcases different business ideas and helps them succeed. Kaans Design was one of the ventures featured on the show. They made a deal with Todd Graves, showing that success is possible with the right idea and execution. Now, we eagerly await to see how their success story unfolds in the future.